HR Outsourcing
Professional HR resources to assist with key projects or peaks in workload. HR templates, performance management systems, recruitment, reward.

About Us

Optima was founded by Samantha Couch, a registered Psychologist, whose experience includes senior HR management roles within one of Australia’s largest publicly listed companies.


Her vision in understanding the mechanics of an organisation through its people and delivering quality solutions at individual and team level’s is evident through Optima’s fusion of human resource and psychology principles.


In order to deliver the very best to our clients, Optima utilises a network of national consultants and contractors that possess a range of skills with the goal of providing the most Optimum tailored solution.


Our Philosophy

Our philosophy is “people first”. We believe it is people that drive organisational performance and ultimately the bottom line. Through aligned recruitment strategies, career development and coaching, organisations can manage it’s talent to ensure realisation of its strategy and goals.


Optima provides services in:

At Optima we tailor our people solutions for each individual business by applying our strong commercial focus with extensive blue chip career experience.


Our Approach

We carry a strong accountability in our client businesses, ensuring that we work collaboratively with business stakeholders in the most cost effective manner. Because we love to mentor and develop people, we make a point of ensuring that as much as possible, the skills are embedded in the organisation once we have finished our work.


As HR generalists, we have built up a strong network of specialist suppliers in recruitment, training and other HR disciplines. We know when to bring in our trusted experts, saving our clients money because we can optimise the time and use of these specialists.